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OPEN
CHALLENGE

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CIRCULAR ECONOMY

MAY 2024

How might CCEP improve traceability of our products throughout our Supply chain in collaboration with our partners to build towards a more circular economy?

BERLIN      BARCELONA

The winning team will receive funding to develop and implement the pilot

At Coca-Cola Europacific Partners, we’re committed to producing beverages that people love while helping to build a better future for our communities and the planet. In 2017, we launched our sustainability action plan, This is Forward, which places sustainability at the heart of our business strategy. The scale of the collective effort required to decarbonise requires us to trial, test, pilot, and scale innovative technologies which will help us decarbonise our business and the wider industry.

That’s why, this year, we’re kicking off our first open challenge designed to find the startups and bright minds capable of delivering the next generation of technologies which can help us work towards our sustainability goals.

Innovation partners:

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BERLIN

BARCELONA

apply

Who can apply?

STARTUPS

We are looking for startups (from pre-seed or growth stage) with ready to deliver solutions. Startups will need to choose if they want to participate from Berlin or Barcelona, although they must be an EU or UK entity.

STUDENTS

There is also an opportunity for students, who will be part of a matchmaking process with those startups that may need an extra pair of hands during the IDEATION WEEKEND.

Why participate?

CCEP is committed to working with the winning project and will be contributing valuable time and experience, sharing resources and assets where relevant. Together with MWCapital, a proof of concept pilot will be funded, to test and prove the value of the solution and its potential for scale.

Work with CCEP

 carry out a pilot test of your solution in a real context in collaboration with CCEP

Funding

for the winning project to implement and develop the pilot

Exposure

your project will receive media coverage during its development by CCEP and MWCapital

ROADMAP

01

OPEN CALL

We are looking for startups (from pre-seed or growth stage) with ready to deliver solutions. Startups will need to choose if they want to participate from Berlin or Barcelona, although they must be an EU or UK entity.

There is also an opportunity for students, who will be part of a matchmaking process with those startups that may need an extra pair of hands during the IDEATION WEEKEND.

12th March - 21st April 2024

26th April 2024
ANNOUNCE SELECTED
STARTUPS
& D0 MATCHMAKING WITH STUDENTS
  • 29th April: ROUNDTABLE "Sustainability and Coca-Cola" with CCEP (18:00 - 19:00h) - online

02

IDEATION
WEEKEND

During this session, selected startups will follow Let's Flow and Garage Stories' methodology to transform their idea into high-value propositions via masterclasses and work sessions.

CCEP offices will be open as a coworking space for participants.

Key dates

3rd -4th May 2024

  • 3rd - 4th May: Ideation sessions (10:00 - 18:00h) - online

DESIGN
SPRINT (in person)

The 3 finalists per city will receive an in-person 2 days Design Sprint to fine-tune their idea before the final pitch.

03

Key dates

16-24th May 2024

  • 16th & 17th May: Design Sprint Berlin (in person)
   
  • 23-24th May: Design Sprint Barcelona (in person)

04

28th May 2024

PITCH
DAY

All participant teams will pitch their jury online in front of a jury composed by CCEP and MWCapital members that will elect the winning project.

Roadmap
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